Production of the 'Self' in the Digital Age

1. Front Matter

   Pages i-xi

   PDF

2. Producing the ‘Self’ Online. Self and Its Relationship with the Screen and Mirror

   • Yasmin Ibrahim

   Pages 1-18

3. Anchoring the Self Through the Banal, the Everyday and the Familiar

   • Yasmin Ibrahim

   Pages 19-36

4. Self-Love and Self-Curation Online

   • Yasmin Ibrahim

   Pages 37-56

5. Self-Commodification and Value

   • Yasmin Ibrahim

   Pages 57-77

6. Self and Its ‘Strategies for Immortality’

   • Yasmin Ibrahim

   Pages 79-102

7. Back Matter

   Pages 103-104

   PDF

This book investigates the relationship between the self and screen in the digital age, and examines how the notion of the self is re-negotiated and curated online. The chapters examine the production of the self in postmodernity through digital platforms by employing key concepts of ubiquity, the everyday, disembodiment and mortality. It locates self-production through ubiquitous imaging of the self and our environments with and through mobile technologies and in terms of its ‘embeddedness’ in our everyday lives. In this innovative text, Yasmin Ibrahim explores technology’s co-location on our corporeal body, our notions of domesticity and banality, our renewed relationship with the screen and our enterprise with capital as well as the role of desire in the formation of the self. The result is a richly interdisciplinary volume that seeks to examine the formation of the self online, through its renewed negotiations with personalised technologies and with the emergence of social networking sites.

• digital
• new media
• embodiment
• sociology
• everyday

• School of Business and Management, Queen Mary University of London, London, United Kingdom

  Yasmin Ibrahim

Yasmin Ibrahim is a Reader in International Business and Communications at Queen Mary University, London, UK.

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